- PORTFOLIO

F&B
PROJECTS

AROUND THE GLOBE

More than 400 projects across 27 countries, serving leading F&B brands, airport hubs, theme parks, hotels and shopping destinations... everywhere F&B matters.

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- LATEST DEVELOPMENTS
Efteling
Efteling Grand Hotel
HOTEL & RESTAURANTS
LEISURE & THEME PARKS
F&B CONCEPT DEVELOPMENT
F&B MASTERPLANNING
NETHERLANDS
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expertise
INDUSTRIES
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Plopsaland Belgium - Pirate's Grill
f&b concept development
HOTELS & RESTAURANTS
Plopsa Group
Belgium
2026
Tango - Bakker Bart Den Bosch
f&b concept development
AIRPORTS & TRANSPORT HUBS
Tango (Q8 Group)
The Netherlands
2026
Efteling Grand Hotel
f&b concept development
F&B MASTERPLANNING
LEISURE & THEME PARKS
HOTELS & RESTAURANTS
Efteling
NETHERLANDS
2026
Landal Cochem
f&b concept development
HOTELS & RESTAURANTS
Landal
Germany
2025
EUR Planetary Health Diet Convenant
SUSTAINABLE FOOD ROUTE
MIXED USE & SHOPPING MALLS
Erasmus University Rotterdam
The Netherlands
2025
SOCO UAE - Centre Mirdif
f&b concept development
F&B MASTERPLANNING
MIXED USE & SHOPPING MALLS
LEISURE & THEME PARKS
Majid Al Futtaim
Dubai
2025
Efteling Wonder Hotel - Restaurant Saga
f&b concept development
F&B STRATEGY & TRANSFORMATION
LEISURE & THEME PARKS
HOTELS & RESTAURANTS
Efteling
NETHERLANDS
2025
Bakerstreet – Business Strategy
F&B STRATEGY & TRANSFORMATION
AIRPORTS & TRANSPORT HUBS
Bakerstreet
NETHERLANDS
2025
Carlton Beach Hotel – NOMON Restaurant
f&b concept development
HOTELS & RESTAURANTS
Carlton Hotel Collection
NETHERLANDS
2025
CitizenM Dublin
f&b concept development
F&B MASTERPLANNING
HOTELS & RESTAURANTS
CitizenM Hotels
Ireland
2025
Dutch Catering Company – Multichannel Strategy
F&B STRATEGY & TRANSFORMATION
HOTELS & RESTAURANTS
Confidential
THE NETHERLANDS
2025
HUP - Restaurant & Bowling Concept
f&b concept development
LEISURE & THEME PARKS
HOTELS & RESTAURANTS
Carlton Hotel Collection
NETHERLANDS
2025
Nation-wide F&B Vision – Aeropuertos Argentina
F&B MASTERPLANNING
F&B STRATEGY & TRANSFORMATION
AIRPORTS & TRANSPORT HUBS
Aeropuertos Argentina Network
Argentina
2025
Tango - Bakker Bart Brand Transformation
f&b concept development
AIRPORTS & TRANSPORT HUBS
Tango (Q8 Group)
NETHERLANDS
2025
Viva Breakfast Club
F&B STRATEGY & TRANSFORMATION
AIRPORTS & TRANSPORT HUBS
OMV Group
EUROPE
2025
citizenM Paris Opera
f&b concept development
HOTELS & RESTAURANTS
citizenM Hotels
Fance
2024
Roompot Kijkduin
f&b concept development
HOTELS & RESTAURANTS
Roompot
The Netherlands
2024
citizenM Rome
f&b concept development
F&B MASTERPLANNING
HOTELS & RESTAURANTS
citizenM Hotels
Rome, Italy
2024
Efteling – F&B Organisation
F&B STRATEGY & TRANSFORMATION
LEISURE & THEME PARKS
HOTELS & RESTAURANTS
Efteling
NETHERLANDS
2024
Efteling - In den Swarte Kat Restaurant
f&b concept development
LEISURE & THEME PARKS
Efteling
NETHERLANDS
2024
Efteling – Sustainability Strategy
SUSTAINABLE FOOD ROUTE
LEISURE & THEME PARKS
HOTELS & RESTAURANTS
Efteling
NETHERLANDS
2024
Majid Al Futtaim – Entertainment Destination Study
f&b concept development
F&B MASTERPLANNING
F&B STRATEGY & TRANSFORMATION
MIXED USE & SHOPPING MALLS
LEISURE & THEME PARKS
Majid al Futtaim
MENA REGION
2024
Meneer Smakers
f&b concept development
HOTELS & RESTAURANTS
Brothers Horeca Groep (BHG)
NETHERLANDS
2024
Roompot De Peel
f&b concept development
HOTELS & RESTAURANTS
Roompot
EUROPE
2024
Roompot Hillview Resort Grandvoir
f&b concept development
HOTELS & RESTAURANTS
Roompot
Ardennes, Belgium
2024
Upper Crust
f&b concept development
AIRPORTS & TRANSPORT HUBS
HOTELS & RESTAURANTS
SSP
GLOBAL
2024
Walibi Holland – 2024–2028 F&B Masterplan
F&B MASTERPLANNING
LEISURE & THEME PARKS
Walibi Holland
NETHERLANDS
2024
Amsterdamse Poort
F&B MASTERPLANNING
MIXED USE & SHOPPING MALLS
CBRE Global Investors
NETHERLANDS
2023
Plaswijckpark – Sustainability Strategy
SUSTAINABLE FOOD ROUTE
LEISURE & THEME PARKS
 Plaswijckpark
NETHERLANDS
2023
Carlton Oasis - ROAM Restaurant
f&b concept development
HOTELS & RESTAURANTS
Carlton Hotel Collection
NETHERLANDS
2023
Crêpe Affaire – Dutch Expansion Strategy
F&B STRATEGY & TRANSFORMATION
HOTELS & RESTAURANTS
Crêpe Affaire
NETHERLANDS
2023
F&B Sustainability Covenant
SUSTAINABLE FOOD ROUTE
AIRPORTS & TRANSPORT HUBS
Schiphol Airport Amsterdam
NETHERLANDS
2023
Nordsee – Menu Innovation
f&b concept development
F&B STRATEGY & TRANSFORMATION
AIRPORTS & TRANSPORT HUBS
HOTELS & RESTAURANTS
Nordsee
EUROPE
2023
Plaswijckpark – F&B Experience Strategy
F&B MASTERPLANNING
LEISURE & THEME PARKS
Plaswijckpark
NETHERLANDS
2023
Roompot 200+ Parks – F&B Vision
f&b concept development
F&B STRATEGY & TRANSFORMATION
HOTELS & RESTAURANTS
Roompot
EUROPE
2023
Universe Science Park – Visitor Growth Strategy
F&B MASTERPLANNING
F&B STRATEGY & TRANSFORMATION
LEISURE & THEME PARKS
Universe Science Park
DENMARK
2023
citizenM London
f&b concept development
F&B MASTERPLANNING
HOTELS & RESTAURANTS
citizenM Hotels
London, UK
2022
FOOD&I
f&b concept development
F&B STRATEGY & TRANSFORMATION
HOTELS & RESTAURANTS
Facilicom
NETHERLANDS & BELGIUM
2022
GO!FISH
f&b concept development
AIRPORTS & TRANSPORT HUBS
HOTELS & RESTAURANTS
Nordsee
BELGIUM & GERMANY
2022
Schiphol Airport – Street Food Market
f&b concept development
F&B MASTERPLANNING
AIRPORTS & TRANSPORT HUBS
HMSHost
The Netherlands
2021
De Orangerie
f&b concept development
F&B MASTERPLANNING
MIXED USE & SHOPPING MALLS
Van Tilburg
The Netherlands
2021
CitizenM Paris Champs Élysées
f&b concept development
HOTELS & RESTAURANTS
citizenM Hotels
France
2021
St. Enoch Glasgow
F&B MASTERPLANNING
MIXED USE & SHOPPING MALLS
Multi Corporation
Scotland
2021
Schiphol Airport – Cafe Coco
f&b concept development
AIRPORTS & TRANSPORT HUBS
HMSHost
The Netherlands
2021
Schiphol Airport – Amsterdam Bread Company
f&b concept development
F&B MASTERPLANNING
AIRPORTS & TRANSPORT HUBS
HMSHost
The Netherlands
2021
Paleis Het Loo – De Balzaal Restaurant
f&b concept development
F&B MASTERPLANNING
MIXED USE & SHOPPING MALLS
LEISURE & THEME PARKS
Albron
The Netherlands
2021
Ibis Hotels - Breakfast Experience
f&b concept development
HOTELS & RESTAURANTS
Ibis Hotels
Benelux
2021
Zaans Medical Centre
f&b concept development
MIXED USE & SHOPPING MALLS
Albron
NETHERLANDS
2021
Refreshing a Juice Bar for the Modern Customer
f&b concept development
HOTELS & RESTAURANTS
Zzumo Mas
Spain
2021
Rob & Bob Fair Food
f&b concept development
SUSTAINABLE FOOD ROUTE
HOTELS & RESTAURANTS
Koppert Cress
NETHERLANDS
2021
Prins Hendrik Garage Restaurant
f&b concept development
HOTELS & RESTAURANTS
Albron
The Netherlands
2021
Schiphol Airport – Frames Bar & Bites
f&b concept development
AIRPORTS & TRANSPORT HUBS
HMSHost
The Netherlands
2021
Hoog Catharijne – De Stadskamer
f&b concept development
F&B MASTERPLANNING
MIXED USE & SHOPPING MALLS
Klépierre
The Netherlands
2021
Marmara Forum Istanbul
F&B MASTERPLANNING
MIXED USE & SHOPPING MALLS
Multi Corporation
Turkey
2021
Schuytgraaf Shopping Center – Fyn
f&b concept development
F&B MASTERPLANNING
MIXED USE & SHOPPING MALLS
Falcom AM
The Netherlands
2021
Efteling – Themed F&B Concepts
f&b concept development
F&B MASTERPLANNING
LEISURE & THEME PARKS
Efteling
The Netherlands
2021
Leonidas Chocolates Café
f&b concept development
HOTELS & RESTAURANTS
Leonidas
BELGIUM
2021
De Proeftuyn Restaurant
f&b concept development
LEISURE & THEME PARKS
Efteling
The Netherlands
2021
Efteling ‘Fresh & Responsible’
f&b concept development
F&B STRATEGY & TRANSFORMATION
LEISURE & THEME PARKS
Efteling
The Netherlands
2021
Bakery Café & Deli Kitchen
f&b concept development
MIXED USE & SHOPPING MALLS
HOTELS & RESTAURANTS
Albert Heijn
Netherands
2021
Speys Food Court
f&b concept development
F&B MASTERPLANNING
MIXED USE & SHOPPING MALLS
De Jaarbeurs
Utrecht
2021
Blanchardstown Centre
F&B MASTERPLANNING
MIXED USE & SHOPPING MALLS
Falcon AM
Dublin, Ireland
2021
Brussels Airport
F&B MASTERPLANNING
AIRPORTS & TRANSPORT HUBS
Autogrill
Belgium
2021
Brussels South Charleroi Airport - F&B Blueprint
F&B MASTERPLANNING
AIRPORTS & TRANSPORT HUBS
Brussels South Charleroi Airport
BELGIUM
2021
Burger King – Turnaround Strategy
F&B STRATEGY & TRANSFORMATION
HOTELS & RESTAURANTS
Burger King
NETHERLANDS
2021
Efteling - Bäckerei Krümel
f&b concept development
LEISURE & THEME PARKS
Efteling
NETHERLANDS
2021
Exki – Growth & Positioning Scan
f&b concept development
F&B STRATEGY & TRANSFORMATION
HOTELS & RESTAURANTS
Exki
NETHERLANDS
2021
Inka Park
F&B MASTERPLANNING
LEISURE & THEME PARKS
Jora Vision
Peru
2021
Roompot Wijdenes
f&b concept development
HOTELS & RESTAURANTS
Roompot
THE NETHERLANDS
2021
Royal Theatre Carré – F&B Vision
f&b concept development
LEISURE & THEME PARKS
Royal Theatre Carré
NETHERLANDS
2021
Sowl – Brand & Concept Strategy
f&b concept development
HOTELS & RESTAURANTS
Sowl
BELGIUM
2021
UZ Leuven Hospital – F&B Vision
f&b concept development
MIXED USE & SHOPPING MALLS
UZ Leuven
BLGIUM
2021
CanteenM
f&b concept development
HOTELS & RESTAURANTS
CitizenM
INTERNATIONAL
2020
Domino’s
f&b concept development
HOTELS & RESTAURANTS
Alamar
MENA Reion
2020
Domino’s Mobile Solutions
f&b concept development
HOTELS & RESTAURANTS
Alamar
MENA Region
2020
Dunkin'
f&b concept development
HOTELS & RESTAURANTS
Alamar
MNA Region
2020
Efteling - Restaurant Fabula
f&b concept development
LEISURE & THEME PARKS
Efteling
NETHERLANDS
2020
Franchisee Search for the Dutch Market
F&B STRATEGY & TRANSFORMATION
HOTELS & RESTAURANTS
O'tacos
The Netherlands
2020
Pokawa
F&B STRATEGY & TRANSFORMATION
HOTELS & RESTAURANTS
Vendis Capital
EUROPE
2020
Batavia Stad Fashion Outlet
F&B MASTERPLANNING
MIXED USE & SHOPPING MALLS
Batavia Stad / VIA Outlets
NETHERLANDS
2019
CJ LiveCity – F&B Masterplan
F&B MASTERPLANNING
MIXED USE & SHOPPING MALLS
LEISURE & THEME PARKS
CJ Group
SOUTH KOREA
2019
Intu Xanadú
F&B MASTERPLANNING
MIXED USE & SHOPPING MALLS
LEISURE & THEME PARKS
Intu & Eurofund
SPAIN
2019
Schiphol – Grand Café Plaza
f&b concept development
AIRPORTS & TRANSPORT HUBS
HMSHost
NETHERLANDS
2019
Holland Casino Venlo & Utrecht – F&B Concepts
f&b concept development
F&B MASTERPLANNING
MIXED USE & SHOPPING MALLS
LEISURE & THEME PARKS
Holland Casino
NETHERLANDS
2018
IKEA Amsterdam
f&b concept development
MIXED USE & SHOPPING MALLS
IKEA
NETHERLANDS
2018
Intu Costa del Sol
F&B MASTERPLANNING
MIXED USE & SHOPPING MALLS
LEISURE & THEME PARKS
Intu & Eurofund
SPAIN
2018
Økern Center / Steen & Strøm
F&B MASTERPLANNING
MIXED USE & SHOPPING MALLS
Steen & Strøm / Klépierre
NORWAY
2018
Schiphol Amsterdam Airport – Lounge 2
f&b concept development
F&B MASTERPLANNING
AIRPORTS & TRANSPORT HUBS
HMSHost
NETHERLANDS
2018
Café Americain – Restaurant Concept
f&b concept development
HOTELS & RESTAURANTS
Café Americain
NETHERLANDS
2017
Designer Outlet Parndorf – Wurstelbar
f&b concept development
F&B MASTERPLANNING
MIXED USE & SHOPPING MALLS
McArthurGlen
AUSTRIA
2017
MegaStores The Hague
F&B MASTERPLANNING
MIXED USE & SHOPPING MALLS
Bright!
NETHERLANDS
2017
Roda JC Stadium
f&b concept development
F&B MASTERPLANNING
LEISURE & THEME PARKS
O’Seven
Limburg
2017
Schiphol Airport – VIT
f&b concept development
AIRPORTS & TRANSPORT HUBS
HOTELS & RESTAURANTS
HMSHost
NETHERLANDS
2017
Utrecht Centraal Station
f&b concept development
F&B MASTERPLANNING
AIRPORTS & TRANSPORT HUBS
HMSHost
NETHERLANDS
2017
Eet & Gerei
f&b concept development
AIRPORTS & TRANSPORT HUBS
HOTELS & RESTAURANTS
Lekkerland Nederland B.V.
NETHERLANDS
2016
Hi! Brussels - Beers & Cheers
f&b concept development
AIRPORTS & TRANSPORT HUBS
Brussels Airport
BELGIUM
2016
Radboud University – Faculty of Law
f&b concept development
MIXED USE & SHOPPING MALLS
Radboud University
NETHERLANDS
2016
Alexandrium Shopping Centre
F&B MASTERPLANNING
MIXED USE & SHOPPING MALLS
Klépierre
NETHERLANDS
2015
Koffiecafé
f&b concept development
F&B STRATEGY & TRANSFORMATION
MIXED USE & SHOPPING MALLS
HOTELS & RESTAURANTS
JDE Professional
NETHERLANDS
2015
Pathé Theatres – Food Concessions
f&b concept development
F&B STRATEGY & TRANSFORMATION
MIXED USE & SHOPPING MALLS
LEISURE & THEME PARKS
Pathé Theatres Nederland
NETHERLANDS
2015
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conceptional
Strategic & Creative Minds in Food & Beverage. 
homeexpertiseportfolioinsightsteam
offices
Saturnusstraat 60,
Unit 60
2516 AH
The Hague
The Netherlands
Contact
info@conceptional.nl
+31 70 205 5688
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