F&B Brand & Concept Development

Street Food Market

A new approach to the "food market dining experience".

HMSHost – The Netherlands

HMSHost is part of Autogrill S.p.A. – world’s largest supplier of Food, Beverage and retail services for travellers. HMSHost has realized the redevelopment of the F&B offer in Lounge 2 (airside) in collaboration with Amsterdam Schiphol Airport. With more than 60 million passengers a year, Amsterdam Schiphol Airport belongs to the third largest airport in Europe. With a new a approach of ‘ food market eating experience’, Conceptional developed the Street Food Market in collaboration with HMSHost, a set-up of different street food concepts: The Oven, The Grill and The Market. Street food market eating, the 
new food court concept, brings the outdoor vibrancy of an urban street food market indoors. While looking to the markets of Amsterdam for inspiration, the most important asset is that the market feeds the senses and lifts the spirits.

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