F&B Brand & Concept development
We develop F&B brands and concepts that start from the heart, connect seamlessly with your target groups and are built on a strong operational model and solid business case.
F&B Placemaking
By defining the right F&B vision and strategy and an elaborate F&B master plan, we exploit the full F&B potential and maximise the F&B experience of an area such as airports, shopping centres, holiday parks and amusement parks.
F&B Performance & Growth
We develop the plan of approach and strengthen the organisational foundation leading to optimal financial and operational performance of the current organisation. We support the growth strategy both nationally and internationally.
F&B Mergers & Acquisitions
We support vendors as well as investors in mergers and acquisitions in the F&B market. We use our expertise to contribute additional insights leading to a successful transaction for all parties involved.

F&B Brand & Concept development
We develop F&B brands and concepts that start from the heart, connect seamlessly with your target groups and are built on a strong operational model and solid business case.
F&B Placemaking
By defining the right F&B vision and strategy and an elaborate F&B master plan, we exploit the full F&B potential and maximise the F&B experience of an area such as airports, shopping centres, holiday parks and amusement parks.
F&B Performance & Growth
We develop the plan of approach and strengthen the organisational foundation leading to optimal financial and operational performance of the current organisation. We support the growth strategy both nationally and internationally.
F&B Mergers & Acquisitions
We support vendors as well as investors in mergers and acquisitions in the F&B market. We use our expertise to contribute additional insights leading to a successful transaction for all parties involved.

F&B Placemaking

CJ LiveCity

F&B Concept, Placemaking & Strategy development for a new location.

CJ GROUP – South-Korea

Leisure

CJ GROUP is a South Korean conglomerate holding company headquartered in Seoul. It comprises numerous business in various industries from food and food service, pharmacy and biotechnology, entertainment and media, home shopping and logistics. CJ is to build a big entertainment complex at CJ Live City, Seoul. This will include a world-class arena, studio complex, a K-culture themed entertainment district and a waterfront park. CJ Group has approached Conceptional to be the strategic partner for this major project, to support them in defining an F&B Master Plan and vision to attract the best operators and guarantee optimal operation according to the CJ GROUP vision and standards.

Taste it Experience it

CJ 2

CJ 3

CJ3

CJ 1

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